Performance marketing for e-commerce

Scale e-commerce revenue, not ad spend.

We run paid media, conversion and retention as one profit system. Every dirham of spend is tied to a tracked order — not a dashboard vanity metric.

No long contracts. First results reviewed in 30 days.

4.6xBlended ROAS average
-38%Customer acquisition cost
$47MTracked revenue managed
62E-commerce brands scaled
Brands we grow
NOOR BEAUTYAureliaSANDBARKinetic LabsMaison DaraVerdant Co.PULSEFITOlea HomeNOOR BEAUTYAureliaSANDBARKinetic LabsMaison DaraVerdant Co.PULSEFITOlea Home
The system

One growth engine. Four moving parts.

Most agencies only touch the ad account. Profit lives between the click and the second order, so we work the whole path.

01

Acquisition

Meta, Google, PMax and TikTok structured around contribution margin, not last-click ROAS.

02

Conversion

Landing pages, PDP and checkout experiments shipped weekly against a prioritised test backlog.

03

Retention

Email and SMS flows that turn one-time buyers into a predictable second and third order.

04

Measurement

Server-side tracking, GA4 and a single profit dashboard everyone in your team can read.

Proof

tracked orders attributed through our measurement stack

300,000+

Ready to scale? We review your account, funnel and tracking before we quote anything.

Request the audit
72%

of new accounts hit profitable scale inside the first 90 days

Blended ROAS86%
Contribution margin71%
Repeat purchase rate58%
Creative win rate44%
How it works

From audit to profitable scale in 30 days.

01

Audit

We map spend, tracking gaps and funnel leaks in 5 working days.

02

Rebuild

Accounts restructured, tracking fixed, first creative batch shipped.

03

Scale

Budget follows margin. Weekly test cadence on ads and landing pages.

04

Compound

Retention flows and offer work lift LTV so acquisition can go wider.

Want to see what this looks like on your account?Book a 30-minute review
Clients

Hear from the brands.

7x ROAS

“They rebuilt our Meta account in two weeks and we went from breaking even to genuinely profitable at 3x the spend.”

Layla Haddad

Founder, Noor Beauty

-41% CAC

“The tracking fix alone changed how we make decisions. We finally trust the numbers we report to the board.”

Omar Fahmy

Head of Growth, Kinetic Labs

2.4x LTV

“Retention was an afterthought for us. Their flows now cover our entire ad budget every month.”

Sara Mansour

E-commerce Director, Olea Home

Compare

Growth usually means a trade-off. Not with us.

Senior operators, transparent pricing and no junior hand-off after the pitch.

In-house hire

  • Slow to ramp
  • One channel skill set
  • Full-time cost
  • No creative bench

Freelancer

  • Ad account only
  • No CRO or retention
  • Limited capacity
  • Reporting gaps

Typical agency

  • Junior day-to-day
  • Long contracts
  • Vanity reporting
  • Slow test cadence
GroscaleEverything you need to scale profitably, in one senior team.
Senior onlyThe people in the pitch run your account.
Live in 14 daysAudit, rebuild and first tests inside two weeks.
Profit reportingContribution margin, not screenshots.
Engagements

Two ways to work. No surprises.

Both start with the same free audit. You choose the depth after you see the findings.

Most popular

Growth retainer

Full-funnel ownership: paid media, CRO, retention, creative direction and reporting.

  • Meta, Google, TikTok management
  • Weekly CRO test cadence
  • Email & SMS flows
  • Server-side tracking
  • Bi-weekly strategy call
Request pricing
Fixed scope

Sprint project

One focused problem — tracking, a funnel rebuild, or a creative and offer reset.

  • 4 to 6 week timeline
  • Fixed fee, fixed deliverables
  • Full documentation handover
  • Optional team training
Scope a sprint
FAQ

Frequently asked questions.

Profitable growth, measured properly. It's possible.

Get your free audit

30 minutes. No pitch deck. You keep the findings either way.